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These Days Ninja
A creative recruitment challenge for These Days. To find fresh developer talent in a tight market, we built a site that had to be 'hacked'. Only those who solved the puzzles proved worthy of joining the team.
Client
These Days
Role
Creative Technology, Design & Development
Hack your way to a job
These Days was looking for fresh talent (Flash and web developers) with the right skills. But in a market with more demand than supply, how do you distinguish talent from the rest?
We decided to set up a challenge: a site that had to be hacked to prove that candidates were worthy of working with the team. A recruitment campaign that went viral in the developer community.
- Gamified recruitment challenge
- Technical puzzles and hacking assignments
- Viral spread in the developer community
- Winning recruitment strategy
Impressions
Case movie
Case movie